Date:April 2, 2013
To:All Insurers Authorized to Write Health Insurance in Wisconsin
From:Theodore K. Nickel, Commissioner of Insurance
Subject:Treatment of Pediatric Dental Coverage Provided Through Stand-Alone Dental Plans

This bulletin clarifies the Office of the Commissioner of Insurance's (OCI) policy on required coverage of pediatric dental services for insurers offering health insurance plans outside of the Federally Facilitated Exchange (FFE) that will be established in Wisconsin. Further, to ensure that the state has an adequate, competitive, and healthy insurance marketplace, OCI is requiring all health insurers authorized to write comprehensive individual and small employer group health insurance to provide a notice to insureds indicating whether the policy being offered includes coverage of pediatric dental services.

Section 2707 (a) of the Patient Protection and Affordable Care Act (ACA) requires that a "health insurance issuer that offers health insurance coverage in the individual or small group market shall ensure that such coverage includes the essential health benefits package (EHB) required under section 1302 (a) of the Patient Protection and Affordable Care Act." Section 1302 (b) includes as part of the EHB "pediatric services, including oral and vision care" [ACA §1302 (b) (1) (J)].

Section 1301 (a) (1) of the ACA requires qualified health plans inside and outside of an Exchange to include the EHB. Section 1302 (b) (4) (F) of the ACA and 45 C.F.R. §155.1065 (d) state, however, that health insurance plans offered on an Exchange will not fail to be certified as a qualified health plan solely because the plan does not offer coverage of pediatric dental services, if a certified stand-alone dental plan covering these services is available in the Exchange.

The U. S. Department of Health and Human Services (HHS) provided recent guidance regarding coverage of pediatric dental services in the preamble of its final rule "Patient Protection and Affordable Care Act, Standards Related to Essential Health Benefits, Actuarial Value and Accreditation" stating:

Plans outside of the Exchange may offer EHB that exclude pediatric dental benefits if they are 'reasonably assured' that such coverage is sold only to individuals who purchase Exchange certified stand-alone dental plans.

As a result of this guidance, an inconsistency between plans operating inside the Wisconsin FFE as compared to health insurance plans operating outside the Wisconsin FFE has arisen. Although all health insurance plans may exclude coverage of pediatric dental services if a certified stand-alone dental plan is available in Wisconsin, health insurers inside the FFE are not subject to the additional requirement of "assuring" individuals and small employers purchase stand-alone dental coverage.

OCI is concerned that this inconsistent treatment may result in consumer harm, create confusion within Wisconsin's competitive health insurance market, and create an unfair competitive advantage for health insurance plans operating inside of the FFE. Specifically, OCI is concerned that consumers may be harmed by purchasing a product they thought contained all EHBs.

Therefore, to ensure that consumer choice is not adversely impacted for those purchasing health insurance outside of the FFE, and to ensure a competitive marketplace for insurers offering health insurance policies inside and outside the FFE, all insurers offering comprehensive individual or small group health insurance plans in Wisconsin must disclose, prior to the sale of the policy, whether the plan covers pediatric dental benefits.

The disclosure shall be provided to the insured at the time of solicitation. Providing this notice with all health insurance policies sold inside the FFE or in the outside market will provide reasonable assurance for health insurers that consumers are obtaining the coverage they need and want. Insurers failing to comply with this notice provision may be subject to administrative action pursuant to s. 628.34 (1), Wis. Stat. Suggested language for the disclosure is provided below.

This bulletin applies to all insurers offering comprehensive individual and small group health insurance plans beginning January 1, 2014. Any questions concerning this bulletin should be directed to Diane Dambach at (608) 266-0106 or

Suggested language:

"This policy does not include pediatric dental services as required under the federal Patient Protection and Affordable Care Act. This coverage is available in the insurance market and can be purchased as a stand-alone product. Please contact your insurance carrier, agent, or the Federally Facilitated Exchange if you wish to purchase pediatric dental coverage or a stand-alone dental services product."